Swiftrics
vs.
Squarespace
Beautiful websites
shouldn't be slow ones.
Squarespace makes it easy to get online, but its dynamically rendered pages, limited SEO controls, and rising subscription prices leave small businesses looking for more. Swiftrics delivers speed and simplicity — without the trade-offs.
Try Swiftrics free for 14 daysActually fast
AWS CloudFront CDN delivers your site globally. Squarespace relies on dynamic rendering every time.
Domain included
Squarespace's cheapest plan doesn't include a domain. Every Swiftrics plan does.
Real SEO
Full control over meta tags, sitemaps, and schema markup. Not just a template input field.
Side by side
Feature
Squarespace
Swiftrics
Domain included
Only on higher plans
Every plan
Page delivery
Dynamic rendering (slower)
AWS CloudFront CDN (fast)
SEO controls
Limited, template-constrained
Full meta, sitemap, schema
Starter price
$25/mo (Personal, billed monthly)
$19/mo, domain included
Template flexibility
Locked to template structure
Block-based, freely composable
Switching platforms
Export is limited (no full site export)
Full content export anytime
SSL certificate
Included
Included
Squarespace pricing as of 2025. Subject to change.
What Squarespace really costs
The entry price sounds reasonable — until you add up what's missing.
Squarespace — typical year
- Personal plan (billed monthly) $300
- Domain registration (not included) $20
- Annual billing required for lowest rate 12-mo lock-in
- Total $320/yr
- Still slower than CloudFront CDN delivery. Limited SEO controls regardless of plan.
Swiftrics — typical year
- Swiftrics Starter (domain + hosting + CMS) $228
- AWS CloudFront CDN Included
- Full SEO toolkit Included
- Total $228/yr
- Nearly 30% less than Squarespace Personal — and your site loads faster.
Common questions about switching
Yes. Swiftrics uses the same clean block-based editor approach as the best modern CMSes. Your site reflects your brand — not a template built for a thousand different businesses.
Yes. You can transfer your domain to Swiftrics or point it to your Swiftrics site by updating the DNS records. The process typically takes under an hour for DNS propagation.
Significantly. Squarespace renders pages dynamically on every request. Swiftrics serves pages via AWS CloudFront, a global CDN with edge nodes close to your visitors. Most customers see Largest Contentful Paint (LCP) drop below 1 second.
Switching platforms always carries some short-term uncertainty, but Swiftrics preserves your URLs and generates proper redirects. The improvement in page speed from CloudFront typically gives your Core Web Vitals scores a meaningful boost.
If e-commerce is your primary use case, Squarespace's Commerce plans may still be the right fit — we'll tell you that honestly. Swiftrics is built for content-forward business websites: service businesses, local shops, professional services, and multi-location brands.