SEO articles.
Practical guides on seo for small business websites, written for business owners, not developers.
SEO for dentists: what actually brings in new patients
Most dental SEO advice is written to sell a retainer. The map pack decides who gets called, your Business Profile feeds it, and the highest-intent page on a dental site is the one almost nobody builds: insurance.
SEO for photographers
Photography has a specific SEO problem: the thing you sell is the thing that makes your site slow, and search engines cannot see any of it.
Local SEO for small business, in the order that actually matters
Most local SEO advice is forty things with no indication of which two matter this week. Here they are in order, and the first one outweighs the rest.
SEO for restaurants: getting found by people who are already hungry
Restaurant search is unlike any other kind. The person searching is nearby, deciding now, and will act within the hour. Here is what actually moves the needle.
Why your small business website loads slowly, and what to do about it
Page speed is one of the most important and most overlooked factors in both search rankings and customer conversion. Here's what's slowing you down and how static hosting fixes it.
How to write a meta description that actually gets clicked
Your meta description is your ad in Google search results. Here's how to write one that earns the click, and the common mistakes that make people scroll right past you.
Internal linking for small business websites: a practical guide
Internal links help search engines understand your site structure and pass ranking authority between pages. Here's a simple system for doing it right.
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